Lessons from an Ice Cream Truck
Monday, May 15th, 2006(With all due apologies to Darren Rowse, but his post inspired me.)
Yesterday was hot. Really hot. Ice cream hot. Being the guy that I am, I decided to do a little research into the buying of ice cream and quickly spun around looking for possible vendors. However, there was nothing in view from the little residential park my daughter and I were in.
After a few minutes, though, I heard some obnoxiously loud music coming down the street. There it was — a truck painted in bright, gaudy colors slowly rolling this way. I watched, fascinated, as the truck stopped and was mobbed by children and their parents. The parents started digging around for loose change from pockets, wallets, and purses. The ice cream truck driver could hardly keep up. (more…)